You’ve heard about Cardi B tried it. You saw the Zoe Kravitz beer ad. But what is ASMR, exactly? Autonomous sensory meridian response (ASMR) is a heady way of saying “brain tingles.” For lots of ...

Over the past few years, YouTube has exploded with videos aimed at making viewers feel relaxed, tingly, and even sleepy — a sensation known as autonomous sensory meridian response (ASMR). Within the ...

Between 2020 being a dumpster fire of a year, and our not-so-healthy social media spirals frequently reminding us of it, it’s really no surprise that many of us have been struggling to get a good ...

Have you ever watched a video that sent a chill up your spine, made your head tingle, or helped put you to sleep? If so, have you ever wondered why? What caused you to have such a visceral reaction to ...