In this special feature, ZDNet examines how advances in AI, visualization and cloud technology are shaping modern data analytics, and how businesses are addressing data governance and a potential data ...

Adobe's new Customer Journey Analytics solution is a multi-channel customer analytics platform that promises dynamic, real-time dashboards and actionable data presentations. Adobe is applying the ...

LAS VEGAS — Adobe's technology partnership with Microsoft will help businesses connect with customers in richer ways because it combines cloud infrastructure, Software-as-a-Service (SaaS) and data ...

Adobe has been hard at work embedding Adobe Sensei AI into its analytics. It's time for a checkup. Barb examines how capabilities like Anomaly Detection, Contribution Analysis and Intelligent Alerts ...

Adobe is partnering with Hilton for the 2022 Adobe Analytics Challenge, the only global business competition where college students solve challenges using real data from leading brands. During the ...

Stamford, Conn.-based Gartner recently released its second annual Magic Quadrant for Digital Marketing Analytics, naming SAS, Adobe and Google as Leaders. Yet the small number of vendors also ...