NEXT reports Small Business Saturday offers a chance for local businesses to connect with customers. Here are 15 marketing ...

Luckily, consumers seem to be pulling their weight. Seventy-two percent report that they go back to the same small businesses every holiday season, and 88 percent say they’re likely to return after ...

According to the National Retail Federation, holiday sales increased 4% in 2024 to a record $994 billion during November and December alone. That make-or-break moment for the retail industry proves ...

Ideally, sales and marketing work in harmony in a virtuous cycle: Businesses with symbiotic sales and marketing teams see stronger campaigns, faster growth and high profitability. However, these teams ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. The landscape of small business marketing continues to ...

Get ready for the year’s biggest sales with this tried and true advice.