A longtime leader in the ultraluxury golf equipment category, Honma Golf has delivered some of golf’s most lavish products that hover in the thousands — not hundreds of dollars — per club. Lately, ...

Looking to learn what you need to know about the latest new products from Honma? These handy thumbnails will keep you up to date on the company's new releases across all club and ball catetgories.

WHAT YOU NEED TO KNOW: Honma, the legendary Japanese high-luxe golf brand, introduced its latest two premium lines under the Beres name, both with the same internal technologies but completely ...

Through top technical minds and experienced craftsmanship, the Honma founders created the world's most beautiful, premium performance clubs. In this video, we partnered with Honma to celebrate their ...

Golfers in 2026 have more options than ever, from accessible starter kits to premium, custom-fitted sets. The latest approach to testing clubs focuses on real players, not just lab data, to find the ...

WHAT YOU NEED TO KNOW: Honma’s lineup of better avid players woods explores a new slot technology for increasing ball speed and launch angle, while also expanding the adjustability in its driver ...

HONG KONG (Reuters) - A year after China ordered public officials off the fairways in a crackdown on graft, the business of golf is betting hunger for the game among middle class fans and an Olympic ...