I don’t know about you, but when I think of Aveeno, I think of Jennifer Aniston and her flawless skin. And this is on purpose: Aveeno pays good money to put her million-dollar face front and center.

Have your LinkedIn posts been underperforming lately? You're not alone — and you're not imagining things. New data from AUthoredUp shows an 11–20% decline in reach across all content types, with users ...