Google Merchant Center added a new field in the "Promotion conditions" section for "first order" discount. This seems to be for shopping ads set up in Merchant Center. This was first spotted by ...

Google is piloting Brand Profiles in Merchant Center Next, giving retailers a fresh way to showcase their story, values, and promotions directly in Search results. Why we care. With shopping searches ...

Google makes Merchant API generally available and announces plans to sunset the Content API. New features include order tracking, issue resolution, and Product Studio. Merchant API is now generally ...

Google rolled out a new “Sale Event” promotion type in its Merchant Center platform, the company announced today. The “Sale Event” feature allows merchants to promote broader sales and discounts, ...