Indian celebrity-backed fashion brands struggle due to lack of clear brand identity, inconsistent quality, and market ...

Shein's re-entry to the Indian market comes with strict terms, which include saving all data within the country.

Indian fashion yet again shone bright on a global level as pop singer Shakira rocked a fiery red ensemble designed by couturier Anamika Khanna. Credit: Instagram/anamikakhanna.in The pop sensation ...

With a legacy of over a decade now, the fast fashion brand RIGO is taking its offline expansion to the next level with the ...

The best way to describe The Row’s India bag is by characterizing your quick-witted, polished, and PostIt note-loving older ...

Reliance Retail has launched the Shein India Fast Fashion app, marking Shein’s return to India nearly five years after its ...

The mobile apps of fast-fashion retailer Shein and Alibaba Group Holding's Taobao marketplace and Youku video-streaming ...

NakhreWaali, the D2C fashion accessory brand known for its handcrafted statement pieces, has been acquired by TAMASQ, which operates in the sustainable fashion space with a focus on handcrafted Indian ...

Marking a major achievement for India’s digital creator community, fashion influencer Ritvi Shah has been exclusively ...

Indian celebrity-backed fashion brands struggle due to lack of clear brand identity, inconsistent quality, and market saturation. Despite their star power, these brands often fail to achieve long ...