An advertisement for Ivory Soap from Procter and Gamble, circa 1879. Walk into a Walmart, Target, any drugstore chain in your neighborhood or a corner bodega for New York City dwellers, and chances ...

Because of the high volume of air whipped into a bar of ivory soap, when the bar is heated in the microwave, it expands rapidly into a huge, fluffy cloud in just seconds. Try it for yourself! Remember ...

First NEW cleansing form to be introduced in over 20 years based on evolving consumer habits CINCINNATI--(BUSINESS WIRE)--Today Olay, Ivory and Old Spice introduced the latest innovation across ...

For a little while, Ivory soap-carving artist Murray Stuckey got a taste of celebrity. The Palm Bay man made a name for himself carving ordinary white bars of Ivory soap into intricate pieces of art.

This iconic cake of soap invented almost 150 years ago, has become a part of Americana largely by advertising its two strange merits: "It Floats" and its "99+44⁄100% Pure."The original product is a no ...

Walk into a Walmart, Target, any drugstore chain in your neighborhood or a corner bodega for New York City dwellers, and chances are you'll find an Ivory Soap bar, or a pack of 10 bars for under $5, ...