Five new JLC Reverso Monoface models have arrived.

And I thought it was perfect before.

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Welcome to Watches You Should Know, a biweekly column highlighting little-known watches with interesting backstories and unexpected influence. This week: the Jaeger-LeCoultre Reverso. The famed Swiss ...

Jaeger-LeCoultre has taken its experiential ‘The Reverso Stories’ pop-up concept to Miami ahead of the opening of a flagship ...

Debuting in 1931, the Reverso is one of the most recognizable designs in the history of watchmaking thanks to its Art Deco-inspired rectangular silhouette and signature rotating case. Over the years, ...

Jaeger-LeCoultre has just dropped five new Reverso models at Watches and Wonders 2025, and honestly, I’m torn. Each one is a masterpiece, from understated elegance to full-blown horological wizardry.

IT SURPRISED US WHEN JAEGER-LECOULTRE revealed that its iconic Reverso collection was going to be the focus for 2025. After all, this isn’t a milestone year for the line that was birthed in 1931. This ...

WHAT DO YOU get when one of the most iconic timepieces in history flips the script? Jaeger-LeCoultre’s Reverso has been doing just that since 1931. What began as a clever solution to a polo player’s ...

Nothing elevates a watch to ‘IT’ status quite like a host of A-Listers rocking it out in the wild. It's happening with the Jaeger-LeCoultre Reverso this year – hardy a red carpet goes by without a ...

Jaeger-LeCoultre is drawing artistic inspiration from beyond the world of watchmaking with its “Made of Makers” program, in which it collaborates with artists outside the industry. The latest hookup ...

In 1930 British officers in India faced a proto-First World Problem: how to stop errant polo balls from destroying their wristwatches. The next year Jacques-David LeCoultre partnered with Jaeger S.A.