If you buy something through my links, I may earn a commission. Calling all fashion lovers, this post is for you! You ...

“I don’t think it’s to appear to be healthy, it’s purely a style statement,” Tokyo-based French fashion designer Julien David said of activewear’s rise in the country. “The biggest shift in Kawaii is ...

Kawaii. You hear it in anime, you hear it on TV shows, and you hear it on the streets of Japan, where the word is spoken by young and old alike. With people around the world growing up on Japanese ...

Gone are the days when coffee latte hues and the clean-girl aesthetic dominated the fashion scene. Each year, the industry unveils fresh fashion cores, often drawing inspiration from iconic 90s trends ...

Have you ever heard of the Japanese slang expression “gurokawa?” It’s a combination of the katakana words for grotesque and cute and is used to describe a distinct fashion style or character. Here are ...

Eye patches and fake blood, bandaged limbs and images of slashed wrists — a fashion trend is helping young people in Japan to communicate feelings that they would otherwise be unable to voice. Julian ...

It's joined the league of sushi, samurai and kimono: the word kawaii is now part of the global consciousness, with enthusiasts from Seattle to Stockholm embracing Japan's take on cuteness. Although ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." You'll be just wild about this dress! From the office to a night out on the town, the chic style can do ...

Alongside "photobomb", one of the new words added to the Collins English dictionary this week was "kawaii". Yet unlike photobomb, selfie or onesie, you're unlikely to know what kawaii means unless you ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...