LEGO Collerful Brick Collums

Lego just unveiled its first-ever 'Smart Brick'

I played with the LEGO Smart Brick — my early verdict of LEGO's most controversial change in years

After spending time with LEGO Smart Play at CES, I can properly explain what the Smart Brick really does, why launching it with pricey Star Wars sets upset fans and where the tech could make more sense next.

Observer · 1d

LEGO’s ‘Smart Brick’ Gives Its Plastic Bricks the Power to See, Hear and Feel

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I played with the Lego Smart Brick

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Lego brings the brick to life

Lego announced its Lego Smart Play platform on Monday, which introduces new smart bricks, tags and special minifigs for your collection.

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Lego launches ‘biggest innovation in decades’ with electronic smart bricks

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Lego reveals NEW type of brick we’ve never seen before & promises they’ll ‘bring your creations to life’

New Atlas

Lego's next-gen bricks make your creations interactive

Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's new Smart Play system that features electronics-packed bricks and minifigures for more

The Washington Post

How Lego bricks went from five colors to nearly 200

Warning: This graphic requires JavaScript. Please enable JavaScript for the best experience. Since modern Lego bricks debuted in 1958, their color scheme has ...

People

From Colorful Brick Bouquets to a Custom Ring Box: See 5 Couples' Creative LEGO–Themed Weddings

These LEGO-loving brides and grooms added a playful twist to their wedding celebrations Erin Clack is a Staff Editor for PEOPLE. She has been writing about fashion, parenting and pop culture for more than 15 years. Courtesy of The LEGO Group LEGO helped ...

CBS News 8

New Bricks & Minifigs shop turns 'Lego into Loot'

SAN DIEGO — If you're looking for a new hobby in 2024, there's a new store in Rancho Penasquitos that will buy, sell or trade your used Lego bricks. In this Zevely Zone, I visited Bricks & Minifigs. Something must have clicked because as a child, small ...