Your brand is the entire ecosystem around your company that leads to a feeling or perception in the eyes or hearts of your customers. The Fast Company Executive Board is a private, fee-based network ...

When was the last time you jumped on a bandwagon and followed a graphic design trend? Let's face it, we all do it. I've seen designers who follow trends intentionally, those who do so by accident and ...

These top brands all ditched their names from their logos.

It takes years of consistent messaging and visual representation to build an effective brand. Through these efforts, the College of Medicine has successfully established the brand Drexel University ...

EVANSVILLE – Brand new season, brand new logo. Unable to play last year because of the coronavirus pandemic, the Evansville Otters unveiled a collection of newly designed logos, giving them a fresh, ...

The Democratic National Convention Committee has unveiled the official logo and branding of the upcoming 2020 DNC in Milwaukee. The convention’s “visual identity” nods to the Wisconsin state motto, ...

SHEPHERDSTOWN, W.Va. — Shepherd University unveiled a new brand and logo on Monday, June 3. The branding brings the university together under a singular image across all administrative and academic ...

When Raleigh unveiled its new $226,000 logo late last year, many people criticized the new look. Many more asked why in the world it cost so much. Other WRAL Top Stories Rod Brown is a branding ...