The Campaign for a Commercial-Free Childhood (CCFC) has launched a campaign urging parents and others to boycott purchases and any support of products/services being tied in with Universal Pictures’ ...
In Dr. Seuss' classic eco-parable, the Lorax speaks for the trees. In the marketing for Universal Pictures' new movie, the titular character speaks for Mazda. And Comcast. And IHOP. The Campaign for a ...
Every so often, a commercial comes along to remind you why the rest of society hates ad copywriters and advertising executives.Such a commercial rolled onto TV screens this week, featuring The ...
Fourth-grade class sought environmental tips on movie website. Feb. 17, 2012 — -- The fourth-graders in Ted Wells' class were thrilled to find out the Dr. Seuss environmental tale, "The Lorax," ...
In 2012, viewers were whisked away to a Seussian dystopia in Illumination Entertainment and Universal Pictures’ The Lorax. Based on the Dr. Seuss story of the same name – and overflowing with stars ...
Kai Ryssdal: Tomorrow, you know, a new movie appears with a little orange “Lorax.” You’re sure to shed tears over how he defends the truffula trees. Or tries to, at least, as the Once-ler makes ...
The auto industry will go to any length to sell their products: they’ll promote speeding on city streets when going too fast is the #1 reason so many people die and get injured in traffic collisions ...
The recent movie adaptation of The Lorax was a smash hit at theaters, drawing viewers into a 3-D version of the world Dr. Seuss created over 40 years ago. Hollywood expands upon the classic ...
One of Dr. Seuss’ most beloved characters may actually have a real-life counterpart, and no, it’s not as horrifying as it sounds. Admit it: While his fictional, fantastical creatures have shaped many ...
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