Fast Company Executive Board members share their insights. The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share ...

Marketing is what I often like to call the "gluey middle" of an organization. When it connects with multiple other departments, it helps the entire business stay on brand, connect with the customer, ...

Sales and marketing misalignment is a sad reality for many B2B companies. When those two teams aren’t in sync, every revenue-generating department feels it. The good news is that there’s a way to fix ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Debra Andrews It is no ...

Build a high-performing marketing team by seeking out people who contribute to a more holistic vision of the department. Now that remote work is the norm, talent pools are bigger than ever, and ...

Rebecca Hinds, Head of Asana’s Work Innovation Lab, discusses the State of Marketing Collaboration at the Meltwater Summit in June. According to Meltwater and Asana’s recent State of Marketing ...

According to IDC, enterprises spent an estimated $19.4 billion on generative AI solutions in 2023 — and may invest as much as $151 billion by 2027. As ChatGPT, Google Gemini and other generative AI ...