The job of a marketing manager varies by company, industry, product or service but to be successful in all of them you need these 4 skills. What should you look for in a marketing manager? Here are 4 ...

A digital marketer is like a conductor. Many players, a lot of shiny noisy instruments and a big audience. It means understanding the nuances of the new web paradigms and how they interact. It’s about ...

Brandon Galarita is a freelance writer and K-12 educator in Honolulu, Hawaii. He is passionate about technology in education, college and career readiness and school improvement through data-driven ...

With five years of experience as a writer and editor in the higher education and career development space, Ilana has a passion for creating accessible, relevant content that demystifies the higher-ed ...

Searching for a new job can be daunting and time-consuming. You update your resume and dust off your interview skills. You invest time and emotional energy, never knowing when you will meet your goal ...

If you don't understand all of the "Four Ps" of marketing, you'll be short-changing your company as you try to increase sales. If you're hiring someone to handle your marketing, make sure you know ...

In today’s fast-paced, data-driven world, marketing professionals must demonstrate a broad range of expertise to stand out and secure six-figure career opportunities. Building a strategic marketing ...

Welcome to the first installment of a new series, “The Industry Ahead,” in which our faculty share the latest trends in hiring across a variety of career fields. First up, we’re chatting all things ...