The global economy has been unstable since the onset of the pandemic, impacting many growing businesses. The International Monetary Fund estimates that between 2019 and 2020, global GDP had its worst ...
Throughout 2020, as the Covid-19 crisis jolted businesses across the globe, the majority of brands experienced budget cuts, with some cuts going well above 15% of the total marketing budget. Data from ...
"What is the definition of marketing strategy?" is a common question among marketing professionals and others in the business world. So let's cover some basic ideas that separate marketing strategy ...
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