The brand’s first foray into electric trimming is putting everyone on notice.

This story involves a $4,500 video that upended a century-old industry and knocked billions off a household name. A small startup, armed with sarcasm and a box of razors, managed to embarrass one of ...

Dollar Shave Club is reinforcing its disruptor mindset for the launch of a new line of women’s razors and shave products. The move, accompanied by a marketing campaign that includes both a traditional ...

Dollar Shave Club Inc., the brand known for unmatched humor and quality products at a great price, is bringing its signature ...

Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. Back in 2012, Dollar Shave Club debuted with one of the most ...

Razor brand Dollar Shave Club launched an improved version of its razor with a campaign featuring creative inspired by its own customers. As a 14-year-old brand, Dollar Shave Club’s goal was to get ...

Dollar Shave Club is again taking the fight to legacy razor brands in its latest campaign, which launches today across connected TV, social and targeted digital properties after being rejected as a ...

Former direct-to-consumer (DTC) giant Dollar Shave Club is passing into new hands once again. The consumer packaged goods conglomerate Unilever announced the sale of Dollar Shave Club to a private ...

Dollar Shave Club has expanded into the women’s grooming category with razors, handles and shaving aids powered by hydrating ingredients, all priced from $5 to $10 and available from Dollar Shave Club ...

NEW YORK--(BUSINESS WIRE)--Ordergroove, the leader in subscription solutions for retailers and direct-to-consumer (DTC) brands, announced today that Dollar Shave Club, the preeminent cross-category ...

Other brands take an ethereal approach to women’s shaving. Not Dollar Shave Club. “Dollar Shave Club has entered the women’s grooming market with razors, handles, and shaving products with the ethos ...