As arenas compete to pull audiences away from the sofa, immersive visuals are becoming central to the live event experience.

Last winter, basketball fans at Oracle Arena, then-home to the Golden State Warriors, were introduced to the PlayStation game God of War. In an elaborate, multimedia promotion, animated content took ...

Projection mapping achieved under “target-excluding illumination,” which avoids illuminating only the projection target, enabling sharp and high-contrast imagery even in a brightly lit environment ...

Have you ever wondered how artists transform everyday surfaces into mesmerizing, larger-than-life visual experiences? Nick Greenawalt explores how projection mapping can turn walls, objects, and even ...