Dave Bethell of TM Studios, shown at his work area in Los Angeles. If a program director from the 1970s or ’80s were dropped into a radio station in 2019, he or she would not recognize the sound of ...

Many people of a certain generation might remember a jingle or two from one of their hometown radio stations. "It was, to use the current terminology, the branding or the imaging of the radio station, ...

MINNEAPOLIS — They can stick with us forever whether we like it or not. Advertisers have used catchy tunes for decades. "They're the original earworms, I think," said Jerry Wolczanski. The first known ...

In 1974 a young man named Jon Wolfert and his wife Mary Lyn started their own jingle company in the second bedroom of their Dallas apartment. The Wolferts were in their 20s, but Jon had several years ...