Alexandra Twin has 15+ years of experience as an editor and writer, covering financial news for public and private companies. Amanda Jackson has expertise in personal finance, investing, and social ...

What if a salesperson could crush their quota but still be underperforming? When sales organizations are focused on the long-term, sales leaders track KPIs beyond new business. They look at the big ...

Getting Sales and marketing to effectively team is the lament of just about every CEO. Achieving alignment goes beyond just getting these two groups to get along; growth depends on them working ...

Sales management is the process of leading and directing a sales team to achieve sales objectives. It involves creating strategies, setting goals and providing guidance to sales team members to help ...

I recently conducted a simple, one-question survey, using sales pros as my target audience. The question was idiotically simple: What is the most important metric for people in sales? In this era of ...

Running a B2B business is challenging when your clients are few and your competition is plenty. Only the best are able to achieve those coveted high conversion rates—convincing other companies to make ...

Most small businesses don’t actually need a new CRM or a salesperson when revenue feels shaky — they need to tighten their fundamentals. In under 10 focused hours, founders can sharpen positioning, ...

Traditionally, sales and marketing teams have a strained, disconnected relationship. Sales teams blame marketing for delivering low-quality leads, whereas marketing blames sales for failing to close ...

Earlier this month at Dreamforce, salesforce.com announced their new Analytics Cloud. With the Salesforce Analytics Cloud, you can pull up information about business performance on your cell phone, ...