You may think that whether you decide to sell certain software might be tied to if you have chosen to pursue a vertical. If you are vertical-focused, then it is natural to lean toward that vertical’s ...

Forbes contributors publish independent expert analyses and insights. Mark Settle is a seven time CIO and the author of two books on IT management. Lovers of Cirque du Soleil in Las Vegas will readily ...

"You can't always get what you want. But if you try sometimes, you just might find, you get what you need." --Rolling Stones, "You Can't Always Get What You Want" COMMENTARY--Most executives in ...

Selling enterprise software is a very different sell than hardware. Solution providers must focus on creating a vision of what the end result of deploying the software will look like. Improved ...

As traditional desktop and notebook PC sales slow, hardware manufacturers are not the only ones feeling the impact of a shrinking market. Traditional PC software vendors, those who sold what were once ...

Over the past several months, the US government has introduced several new requirements affecting organizations that sell software to government agencies. Because these new requirements are complex, ...

As the worlds of AV and IT continue to converge, integrators are finding success with selling software offerings. The leap from software to hardware isn’t a surprise. Integrators installed ...

Open source is changing not just how companies make software, but how they sell it. Alfresco’s Matt Asay explains the new sales cycle and the skills that today’s software sales people need to close ...

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Gary M. Shiffman, Ph.D. is the Founder and CEO of Giant Oak and Consilient, the creator of Giant Oak Search Technology (GOST) and DOZER. In the digital economy, data abounds. IDC’s Global Datasphere ...

Parents who install a leading brand of software to monitor their kids' online activities may be unwittingly allowing the company to read their children's chat messages -- and sell the marketing data ...