Southwest Airlines surprises flyers with its new and unusual boarding process — here’s who gets on the plane first

Southwest Airlines has been making a range of changes, with the carrier now charging for checked luggage and eliminating its ...

Here’s a Sneak Peek Into Southwest’s New Boarding Plan

Here are some of the ins and outs of Southwest’s new boarding system.

Southwest Airlines to roll out sweeping overhaul of boarding process: Here are the details

DALLAS - Southwest Airlines will soon roll out a sweeping overhaul of its boarding process. The Texas-based airline, which ...
ABC News

Southwest Airlines ends 'family first' boarding

— -- Families traveling with small children will no longer get to jump to the front of the boarding line at Southwest Airlines. The airline, which carries more than one in three Phoenix ...
USA Today

Southwest assigned seats are coming soon: Boarding groups explained

Southwest Airlines will switch to assigned seating starting Jan. 27, 2026. The airline is adopting a group-based boarding process, prioritizing premium ticketholders and Rapid Rewards elites. This ...
TravelPulse

Southwest's Move to Assigned Seating Eliminates These Frustrating Boarding Hacks

Southwest Airlines has finally set a date to introduce assigned seating, which travelers can now book. The move isn't a surefire win from the jump, but it certainly alleviates a significant amount of ...
Arizona Daily Star

Southwest Airlines boarding-pass reseller shuts down

PHOENIX – A Phoenix company that allowed travelers to score the best boarding spots on Southwest Airlines flights has shut down after battling the airline for more than a year. BoardFirst.com owner ...