Deion Sanders and Nike are continuing to build on their successful partnership with a series of new colorways for the Nike ...

Rapper Kendrick Lamar wore Colorado head coach Deion Sanders' Nike Air DT Max '96 shoes during his Super Bowl halftime ...

Hi͏s signature Nik͏e Diamond Turf ͏1 sneak͏e͏rs, ori͏gina͏lly released in 1994,͏ made a grand comeb͏ack.͏ The latest͏ versio͏n dropp͏ed online at 10 a.m.͏ ET on Friday for $͏150͏ and sold out wit͏hin ...

NFL Hall of Famer Deion Sanders' signature Air Nike Diamond Turf sneakers are back now that he and the sneaker maker have reconciled and agreed to continue their relationship after years of not ...

The Nike Air Diamond Turf sneakers sell out in minutes, 30 years after their 1994 debut, highlighting Deion "Coach Prime" ...

Deion Sanders continues to be a part of the Super Bowl indirectly. He won two Lombardi trophies as a player in the 90s.

Deion Sanders took to social media to congratulate Kendrick Lamar on his historic Super Bowl halftime performance.

During last night’s Super Bowl LIX halftime show, Kendrick Lamar took yet another victory lap—following his Grammy win last weekend for “Not Like Us” —to cap off one of the most heated feuds in recent ...

Deion Sanders has once again proven his cultural impact. His iconic Nike Air Diamond Turf 1, reintroduced in its original 1994 design, sold out within minutes of its online release on Friday morning.

Shedeur Sanders shows loyalty to his father and the Sanders brand by refusing to buy Jordans or any other name brand shoe ...

The original sneakers were released over 30 years ago in 1994. After initially announcing that Nike was releasing the ...