Pat Riley is rooting for a Chiefs "three-peat" this Super Bowl Sunday. If it happens, the president of the NBA's Miami Heat will be cashing in. Zoom in: Riley owns six different trademarks tied to the term "Three-Peat,

The Kansas City Chiefs have a chance to do something not seen in North American sports since 2002, and famed NBA coach Pat Riley is rooting for it.

Peat” in the event the Chiefs win their third straight Super Bowl, and the Eagles could cost the Hall of Fame coach millions