I'll see your true color shining through. Don't be afraid to let them show — your true colors are beautiful, like a rainbow. — Cyndi Lauper, "True Colors" At first blush, American pop singer Cyndi ...

From the clothes we wear to the cars we drive and the art we admire, color plays a pervasive role in our lives. But beyond simple aesthetics, our preference for certain hues can be a surprisingly ...