You do judge a book by its cover. From font choices to cover design — here's the psychology and marketing behind what makes a ...

Carin Goldberg, a graphic designer whose pathbreaking work included covers for Madonna’s first album and thousands of books, including a series of Kurt Vonnegut paperbacks that reinvigorated the ...

Finding the right cover and jacket design for a book can be one of the most exciting parts of the publishing process—and one of the most challenging. Indie authors will want to give some serious ...

It's no surprise that many readers consider a job in book publishing to be one of the most covetable careers. Within publishing, there are widely recognized positions — like that of a book editor or ...

Forbes contributors publish independent expert analyses and insights. I write about the future of books and the business of storytelling. This article is more than 6 years old. Hiring a general ...

Paul Bacon’s name may be unfamiliar, but anyone who has browsed the bestseller racks over the last 60 years knows his work. If a book cover is a canvas, Bacon was its Matisse or Dali, who used minimal ...

Chip Kidd is probably the coolest cat whose name you don’t know. Both author and graphic designer, Kidd takes turns using words and images to create unforgettable landscapes. As a book cover designer, ...

As a book cover designer working with a variety of publishers, from independents to large trade houses, I’m acutely aware of the importance a cover has on a book’s success. In today’s digital ...

“This cover feels simultaneously classic and entirely new. It’s slightly reminiscent of 1970s science fiction covers (albeit much more restrained), and yet I’ve never seen anything quite like it. That ...