A common mistake in email marketing is using AI as a tactical shortcut without understanding customer needs and intent.
AI is not a passing trend. We need to look at it as a structural shift in how we conceive and deliver advertising.
The Facebook ads winning in 2026 use simple, repeatable structures that make problems, benefits and proof immediately clear.
Business.com on MSN
Back to basics: Offline marketing tactics that still work in today’s digital world
Old-school advertising is still effective today. Here are nine offline marketing strategies that work in the digital world.
Irish Examiner on MSN
Marketing guru uses Ryanair CEO as example to start-ups of raising their brand profile
Rory Sutherland also cited Irish drone delivery company Manna as a 'fantastic' firm ...
Despite the hype and heavy investment, generative AI isn’t transforming most organizations. Here’s why—and what successful ...
Allison Varone, head of marketing for Campari America, explains how the maker of Aperol and Crodino is attempting to resonate ...
Forward integration empowers businesses to control distribution, streamline operations, and eliminate intermediaries. Learn ...
Independent consumer review platform Consumer365 has recognized VistaPrint for excellence in print quality and ...
Explore how the diffusion of innovations theory aids in developing marketing strategies for new products and increasing market share through five key steps.
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