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On Thursday, Amazon launched Help Me Decide, a tool that uses generative AI to analyze your buying habits, and then, if ...

Help Me Decide is the company's latest use of generative AI to improve the shopping experience. It follows additions like its Interests tool, which notifies you about new products ...

Amazon is launching a new AI-powered tool that’s supposed to help you choose which product to buy. Now, when you look at ...

Help Me Decide expands Amazon’s suite of AI shopping tools, pairing you with the right product with the tap of a button.

Amazon's new Help Me Decide tool will show you a personalized recommendation for a particular category and list reasons why ...

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