In Q3, the top 10 TV ad spenders poured a combined $544.8 million into airing their commercials, according to data shared ...
News-Medical.Net on MSN
Prescription drug advertising proves more effective in reducing smoking rates
A new peer-reviewed study in the INFORMS journal Marketing Science finds that direct-to-consumer (DTC) advertising for prescription smoking-cessation drugs meaningfully reduces cigarette use. At the ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback