The online anger over the logo change and calls to oust the CEO were actually turbocharged by bots. Even the green beans are ...

Cracker Barrel said it's returning to its old logo after critics — including President Donald Trump — protested the company's plan to modernize. In a post on its website, Cracker Barrel said it will ...

Cracker Barrel's recent logo fiasco wasn't an attempt to 'go woke' after all. CEO Julie Felss Masino has finally explained ...

Like its namesake barrels that transported soda crackers until boxes replaced them, Cracker Barrel needed to change. The restaurant chain’s new CEO, Julie Felss Masino, laid out the argument to ...

Julie Felss Masino reportedly dismissed talk of an "ideological" reason for the reimagined logo that fueled right-wing ...

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The Kings Mountain Police Department is asking for the public’s help in identifying the suspects behind a bold theft that ...

Thieves are wanted after they were caught on camera stealing Cracker Barrel rocking chairs from a church in Cleveland County last month.The larceny reportedly happened on Saturday, Sept. 27, along ...

Cracker Barrel has cut ties with the marketing firm behind its broadly panned logo change, which drew ire from everyone from President Donald Trump to San Antonio activist investor Sardar Biglari. The ...

Cracker Barrel co-founder Tommy Lowe is speaking out against the company’s current leadership, accusing its CEO of being out of touch with the Southern-country themed chain’s loyal customer base. In ...

(NEXSTAR) – Cracker Barrel, after reversing course on a recent “brand refresh” which resulted in widespread backlash, has announced that the company is parting ways with a consulting firm suggested to ...

Cracker Barrel is ending its partnership with Prophet, the consulting firm behind its failed rebrand. The chain faced intense backlash after unveiling a new logo and redesigned stores that longtime ...