Forbes contributors publish independent expert analyses and insights. I write about video games, technology and pop culture. To be completely honest, I have no idea why the toy industry has been ...

The allure of Squishmallows isn’t just something kids understand. The best Squishmallows feature ultra-soft materials, adorable creature designs, and an irresistible, squishy, marshmallow-like texture ...

Squish all of the Squishmallows you can handle thanks to Amazon, who have tons of the popular plush on sale as part of their Prime Big Deal Days event. The lineup includes a little bit of everything, ...

Edgar Wright reflected on his long-standing break from superhero movies while discussing his upcoming project, The Running ...

Skittles has released a new gummi candy and is encouraging consumers to “stop squishing gummi animals and instead squish the rainbow” on National Gummi Day tomorrow, July 15. “In celebration of new ...

Squishmallows are back at McDonald’s—and they brought a new friend. Starting Wednesday, May 14, the fast food fave brought the pocket-sized cuties, now available with every Happy Meal for a limited ...