In today's era of college athletics, having a strong NIL program is essential if you want to compete for championships. With ...

"I love the exaggerations of what people are spending on NIL," wrote Pitino. While it may not be $10 million, it's hard to ...

College basketball star Flau'jae Johnson has inked about 40 NIL deals and invests in building passive income and growing her ...

Michigan State point guard Jeremy Fears has partnered with the Chicago White Sox in a very cool NIL opportunity ...

The surprise transfers of brothers Nico and Madden Iamaleava have prompted fresh questions about contracts and name, image ...

Ultimately, someone's apparent "love" of the game in many cases is a cliche coach-speak metric that cannot be measured. And ...

"Arkansas’s NIL collective has sent two demand letters to players asking to fulfill buyout clauses, source tells Front Office ...

During the Final Four, a widespread fitness franchise shone a light on the future of female athletes and the name, image and ...

This week on Beat Everyone, Matt Scalici and Mike Golic Jr. discuss the upcoming NFL Draft, focusing on Alabama’s prospects ...

The NCAA finally won a court decision, but after a years-long string of legal defeats that changed college sports, this win ...