Explore this week’s customer analytics trends, from AI-driven action and unified signals to governance, context and omnichannel intelligence.

At Dreamforce 2026, CX Today’s Rob Scott explores why “flatbots” are being replaced by agentic AI built to personalize ...

Adobe CEO Anil Chakravarthy comes from CX orchestration. Here’s what his appointment could mean for Adobe’s AI, data, and CX ...

As Altman, Musk, and Amodei call for slower frontier AI development, CX leaders face new questions on governance and trust.

Discover why AI adoption, workforce visibility, continuous coaching, and customer intelligence now matter more to WFM leaders.

CX Today covers news including Call & Software, CPaaS, Messaging Apps, RCS Business Messaging Software and more.

Salesforce, OpenAI CEO Sam Altman, and Marc Benioff discuss AIforce, customer operations, AI agents, and why better AI will ...

Silicon Valley debates an AI development slowdown while Salesforce launches new enterprise AI governance tools at Dreamforce.

AI agents, cloud identity tokens and data sovereignty concerns are reshaping cybersecurity as enterprises race to regain ...

Plivo CPaaS is moving towards journey orchestration, here's how AI is helping to shape the future customer experience.

AI agent governance at runtime means controls have to survive after an agent leaves the planning stage and starts touching real systems. That includes current user identity, task-specific permissions, ...

Eight Salesforce announcements CX leaders need to know, from AI agents and CCaaS to Koa, governance, and human handoffs.