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With 296% growth in two weeks, the government-backed service is booming on paper—but what is it like on the road?

What began as a humble eatery serving batata vada is now Mumbai’s go-to spot for pav bhaji—a testament to the persistence of ...

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Branding shapes the long-term image you trust and remember, while advertising delivers messages that push you to act. When ...

Micro-dramas are emerging as a new format that combines narrative, gamification and interactivity, offering brands a more ...

As brands rethink how they connect with audiences in the digital age, AI-generated virtual personalities are moving beyond ...

Find the latest marketing & advertising Insight, News & Articles from all top sources for the Indian Tech industry on ET BrandEquity.

Trump appointee Amul Thapar unleashed an appalling judicial broadside against the constitutional rights of noncitizens that amounts to a wholesale negation of our judicial history. A federal judge in ...

McDonald’s Netherlands served up an AI-generated ad this holiday season, and the internet was quick to make the fast-food giant regret that decision. The commercial in question shows various ...

This is read by an automated voice. Please report any issues or inconsistencies here. People aren’t lovin’ it. McDonald’s was forced to pull down an AI-generated Christmas commercial from YouTube ...

Viewers weren’t lovin’ it. Viewers weren’t lovin’ it. is a news writer covering all things consumer tech. Stevie started out at Laptop Mag writing news and reviews on hardware, gaming, and AI. If ...