This article was first published in our sister brand Shop Eat Surf Outdoor A lot has happened politically and in the outdoor industry since REI ’s new President and CEO Mary Beth Laughton was ...

Mary Beth Laughton addresses REI’s challenges and triumphs over the past year, and explains how the outdoor industry can meet its current challenges through collaboration Published: May 30, 2025 ...

Mary Beth Laughton, the company's new CEO, caved in and immediately disavowed the decision. 'Let me be clear, signing that letter was a mistake.

In an April 9 video statement, newly installed CEO Mary Beth Laughton apologized for the decision and pledged to realign REI with its core mission. “Let me be clear: Signing that letter was a ...

- Trust fall. Mary Beth Laughton, the former CEO of Athleta, became the CEO of the outdoors retailer REI just over a month ago. At Athleta, Laughton oversaw the brand's push into women's sports ...

- Trust fall. Mary Beth Laughton, the former CEO of Athleta, became the CEO of the outdoors retailer REI just over a month ago. At Athleta, Laughton oversaw the brand's push into women's sports, ...

REI CEO Mary Beth Laughton. (Courtesy of REI) Recreational Equipment Inc., the outdoor-gear retailer better known as REI, is getting a new trail guide.

Mary Beth, we hope to see you at the bargaining table soon. It's been 3 years - it's time to negotiate.” (Laughton says she is "really committed" to negotiating in good faith.) ...

But the REI Union called it a win for its “Vote No” campaign, saying in a statement that “REI members and REI workers stood together to send a resounding message that it is time for the co ...

Business Economy Local Business Retail REI members block leadership picks to guide struggling co-op’s future May 9, 2025 at 6:00 am Updated May 9, 2025 at 6:00 am By Alex Halverson ...

But in its statement, the union expressed optimism that newly arrived CEO Mary Beth Laughton would take it as an “opportunity to listen to everyone who voted for workers and members to have a ...