Despite store closures and other tough decisions, the company's CEO has a plan to return it to profitability by 2028.

REI CEO Mary Beth Laughton took the stage at NRF 2026 at Javits Center in New York City on Sunday, marking nearly one year ...

The retailer’s “green vest” associates serve as a key differentiator — both in stores and online — in an increasingly ...

The former Athleta CEO will have to work hard to restore employee morale.

REI Co-op will prioritize customer trust, a focused product assortment, elevated service and a revamped membership program in its refreshed direction under CEO Mary Beth Laughton, who was appointed to ...

A lot has happened politically and in the outdoor industry since REI’s new President and CEO Mary Beth Laughton was appointed to the role in January, she noted onstage at Outside Summit in Denver, ...

The REI Co-op today revealed the results of its annual election to fill seats on its board of directors, and supporters of co-op workers’ union efforts are claiming a major victory. Despite REI’s ...

This story was originally published on MyNorthwest.com. REI CEO Mary Beth Laughton has publicly apologized and retracted the company’s January endorsement of Doug Burgum, President Trump’s Secretary ...

One of the first public things REI's new CEO Mary Beth Laughton did upon taking the reins in early spring was to apologize for the outdoor gear retailer's endorsement in January of President Trump's ...